Scottish businesses urged to prepare NOW to maximise their share of Olympic Games revenues

With the UK now on the final countdown to the start of the 2012 Olympic and Paralympic Games this summer, the People 1st Training Company is offering free taster sessions for Scottish businesses in the hospitality, tourism and passenger transport sectors to help improve the quality of their customer service training and enhance the experience of visitors to Scotland.

A recent industry survey revealed that 75 percent of respondents believe the UK needs to improve its customer service offer ahead of the Olympics* and, in response, the People 1st Training Company is now offering businesses across Scotland the opportunity to attend one of two complimentary WorldHost™ Customer Service training taster sessions being delivered at the IET – Teachers Building in Glasgow on 22 February.

WorldHost will be used to train tens of thousands of staff and contractors working at London 2012, and is also recommended as one of the legacy programmes for the 2014 Commonwealth Games and backed by leading Scottish businesses including the Gleneagles Hotel and Visit Scotland. WorldHost™ is now recognised as a global leader in customer service training and has been used to train nearly one million people worldwide – including 40,000 volunteers and tourism staff during the 2010 Vancouver Winter Olympics.

Scotland is set to reap some of the financial benefit from increased visitor numbers coming to the UK this summer with Glasgow selected as one of only a handful of cities outside London to host an Olympic event. This, in addition to a number of training camps being established in Scotland leading up to the games and the Olympic Torch Relay that begins its journey around the UK in May, will undoubtedly place much greater focus upon the quality of the visitor experience delivered by Scotland’s passenger transport, hospitality and tourism businesses.

David Allen, Head of Scotland for the People 1st Training Company, comments: “The recognition that we need to get better at customer service should be a wake-up call to businesses in Scotland looking to make the most of the estimated £2bn that could be generated across the whole of the UK by the Olympics. With the Commonwealth Games, Ryder Cup and the re-run of Scottish Homecoming only two years away, this is a great opportunity to not only showcase to the world the quality of the visitor experience we have on offer in Scotland, but the difference well trained staff can make to bottom line profit, staff retention and repeat custom.

“WorldHost is a modern and energetic training programme that can be used across a variety of industries where the quality of front-line customer service is key to the success of the business.”

Executives, business owners, independent trainers or those that are responsible for training within organisations are all welcome at the taster sessions.

Those wishing to attend should visit www.worldhost.uk.com or register by e-mailing Lorraine.birrell@people1st.co.uk or by calling 0131 654 0687.

Event: WorldHost™ Taster Sessions (Hospitality & Tourism)

Cost: Complimentary Pre-registration is required with spaces offered on a first come, first served basis.

Date: Wednesday 22nd February 2012

Time: 9:30pm – 12:00pm (refreshments provided)

Location: IET Teachers Building – Glasgow

Event: WorldHost™ Taster Sessions (Passenger Transport)

Cost: Complimentary Pre-registration is required with spaces offered on a first come, first served basis.

Date: Wednesday 22nd February 2012

Time: 2:30pm – 5:00pm (refreshments provided)

Location: IET Teachers Building – Glasgow

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